Friday, August 19, 2011

'Conan' & 'Fright Night' Flatline For Friday

FRIDAY PM UPDATE: Anecdotal reviews reaching me all over say this moviegoing weekendredefines the terms "soft" and "flat". As you studio professional explained, "It appears just like a ghosttown in theaters." Rarely have I seen such utter confusion in the United States box office consequently, particularly with believe it or not than four wide-release studio films opening today.All of my sources were built with a different 5 Best list all day long -- there wasn't a consensus until tonight that DreamWorks' holdover The Assistance (which needs none) is Friday's No. 1 movie. The issue could be that the new releases -- Dimension/Weinstein Co'sSpy Kids 4D, Nu Image/Millenium/Lionsgate's Conan The Barbarian, and DreamWorks/Disney's Fright Evening are bunched together behind another holdover, Rise From The Planet From The Apes. Also, it appears like Focus Features' romance Eventually is opening strong thinking about its middling release.Full analysis and delicate amounts coming. 1. The Assistance (DreamWorks/Disney) Week 2 1/2 [] Friday $5.8M (-23%), Believed Weekend $20M 2. Rise From The Planet From The Apes (Fox) Week 3 [3,471 Runs] Friday $4.7M, Believed Weekend, Believed Cume $17M 3. Spy Kids 4D (Dimension/Weinstein) NEW [3,295 Runs] Friday $4.5M, Believed Weekend $12M 4. Conan The Barbarian (Nu Image/Millenium/Lionsgate) NEW [3,015 Runs] Friday $4.1M, Believed Weekend $11M 5.Fright Evening (DreamWorks/Disney) NEW [3,114 Runs] Friday $3.5M, Believed Weekend $8M

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